Sherrill Mosee, inventor and designer of MinkeeBlue set out to solve a problem she calls, the ‘overload bag syndrome’. Like many women, Sherrill carried two or three bags to work—a purse, laptop bag, lunch bag, and sometimes shoes in her purse. She wanted to create an organizational fashion bag for busy women whose role changed throughout the day—from an executive to fitness enthusiast, daily commuter, and mom. MinkeeBlue is her solution! She describes MinkeeBlue as a reflection of “who we are” and “what we do” in our daily lives – “Your day is in the Bag”, says Mosee.